Tools
In addition to customized training programs and personalized coaching, the Skillful Means team has developed tools to aid in reinforcing concepts important to being successful in business development. Read more about two tools that serve very different purposes.
COACH THE COACH® CURRICULUM
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The Coach the Coach® Curriculum was designed to advance the coaching skills of law firm marketing, and professional and business development senior staff. The focus is helping participants learn to coach attorneys more effectively by adapting the tools and techniques used by external coaches to fit the needs and culture of their firm. Coach the Coach® is for law firm business development professionals and experts in the professional development field, who seek to add new coaching techniques to their respective skill sets to improve results when coaching individuals or groups of lawyers within the firm.
TAKE CHARGE OF YOUR LEGAL CAREER
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Every attorney has the potential to take control of his or her career and to build a sustaining book of business. Take Charge of Your Legal Career: A Practical Business Development Workbook will help you jump-start the process. Drawing on Mary Kaczmarek’s 20 years of experience coaching and training attorneys to build business, this practical guide explains that business development — its basic strategies and most effective practices — is not rocket science. In fact, any smart and engaged professional can learn to build business. And that’s the primary message of the Practical Business Development Workbook: if you enjoy your legal work, you can learn how to build more of it if you open your mind and commit to investing time every day in building relationships with key contacts in the business community and with your existing clients.
